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What People Are Saying

Testimonials

We have seen very positive results since asking Shireen to come in and tackle a heavy and complicated CRM project for our business. Her approach to forming the problem statement and then transferring this into a clear scope of work with well crafted milestones, was very impressive. Even in just a couple of months she has accomplished a huge amount of work on the automation side, which is a clear objective for us, while also adding value in how we discover, define and develop our overall CRM strategy, across multiple jurisdictions. We could not be more pleased with how our partnership is progressing.

- Grant Williams, CEO MEGARUSH

Shireen really gets what matters to customers - and how that comes to life with contextual, personalised messaging across the CRM channels / lifecycle. Making the complex campaigns simple is a key strength.

- Gethin Evans, CMO Spotlight Sports Group

Shireen is a wonderful person to work with. Her extensive knowledge in CRM helped us improve our existing processes, but better yet to start new processes that we didn’t have in place previously. Shireen’s values and approach to the problem from the customer's point of view aligned with our vision and helped us create a pleasant experience for our new users in their on-boarding.

- Kenneth Lehitnen, Founder NHLGamer

It has been a pleasure working with Shireen, she has a wealth of knowledge and experience in the marketing and gaming sector which shows in her enthusiasm for her work.

From the first meeting, she had a tremendous amount of positive energy which quickly spread to our team. She took the time to understand our business, and despite a difference in time zone, Shireen was flexible to our work hours and very responsive when we had questions.

She brought a fresh perspective to many of our current processes, helping us to increase our awareness in even the finest details, particularly in assisting us to optimize our branding and generating new sales leads. From cleaning up copywriting, email layout and webpage suggestions, to understanding quick wins via the voice of the customer we have been able to revamp many of our marketing and communication processes. We are seeing some positive trends as a result.

She has gone above and beyond our expectations!

- Terri Harrison, VP of Retail Operations WatchandWager

Shireen has a fascinating mind, her exposure to different cultures gives her a deeper insight, and more expansive perspective than the average person. She also does a lot of reading. Shireen has the gift of being able to see the vision as well as the details. She can see the potential, and she can bring it to life. Her focus is on creating an experience for both the end user, and those creating the experience for the end user. She can juggle multiple concepts and ideas and stay on track. It's actually pretty amazing. I'm super impressed, and I was honored to work with her. So if you get the chance to work with her, I'd say don't miss out. You'll be impressed too.

- Shireen Bawnlavery, Signature Stylist QuietLion

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